CEO CHALLENGE
2021

European Final
25-26 March
73 : 10 : 44 : 16
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Dear P&G CEO Challenge 2021 finalists,

You are officially among the 24 best CEO Challenge students across Europe. Congratulations! You’ve done very well to reach this point, but don’t settle now. It’s just a short time until the P&G CEO Challenge 2021 European Final gets underway on the 25th and 26th of March. 8 teams are competing for a coveted place in the next round, but only the best team will be able to proceed and represent Europe at the Global Final. Are you ready to show what you are capable of?

We have collected all the information about how the Final is organized, including the timing, guidelines on tools, and other detailed instructions to help you get ready for the event. There are a lot of important things you will need to know for these two days, so please read all the information on this page and do not forget to check your inbox for essential material and instructions.

May the wind be at your back!

Any questions or problems? Send them to the finalists' chat in WhatsApp or to this email address: pgceochallenge_europe_2021@outlook.com
IMPORTANT INFORMATION
To join the event, please accept the invitation to the "P&G CEO Challenge / European final" team in your email when it arrives. You will need to use MS Teams to access the event.

Please, do not forget about these key points:
You have installed/updated MS Teams on your laptop and smartphone
You have installed event backgrounds in MS Teams
Your headphones and web camera are available and working
You have checked your Internet connection
CHECKLIST
the link to the Main Stage call can be found in the "Event Links" section of this page (please join 15 minutes before the start)
On the right is a small checklist to be sure that all your technical aspects are configured correctly.
the opening session on the 25th of March will start on MS Teams
Here is a small checklist to be sure that all your technical aspects are configured correctly.
P&G CEO CHALLENGE 2021
IN FIGURES
7024
total applications
show me
1291
case solutions
8
best teams
1
winner
TIMING
Please see below for the Day 1 and Day 2 agenda. Also please note that on March 26 we will create a live stream with your presentations. Invite your friends and those who are eager to support you. The stream will go live at 13:30 CET.

Please note that all times are in the CET time zone (GMT+1)
DAY 1
DAY 2
9:45-10:15
Opening Session & Networking

Value Creation Through Sustainability

Lunch

Pitch Preparation

Time for air

Team Presentations – Ready to impress?

YouTube Live – Meeting Former CEOC Winners

Announcement of Winners and Closing Session
10:15-12:45
Opening Session

Innovation in Oral-B: The iO Story

Get to Know your Fellow Competitors

Global Oral Health – the what, why and how

How to Interview a Consumer

Lunch

Design Thinking Introduction

Consumer Interviews

Design Thinking Journey

Time to Relax / Surprise Giveaway
12:45-13:45
13:45-18:45
18:45-19:30
10:00-11:15

11:15-12:15

12:15-13:15

13:15-14:45

14:45-15:00

15:00-16:45


16:45-17:10


17:10-18:00
10:00-11:15


11:15-12:15



12:15-13:15

13:15-14:45

14:45-15:00

15:00-16:45



16:45-17:10



17:10-18:00
DAY 2
Live Stream
Opening session

What it means to work at P&G

Building leading brands, a discussion with P&G experts

P&G careers, ask your questions

Team presentations

Meeting former CEOC winners

Judge’s feedback

Announcement of winners

Farewell
13:30

13:30-14:00

14:00-14:30


14:30-15:00

15:00-16:45

16:45-17:10

17:15-17:25

17:25-17:40

17:40-17:45
13:30

13:30-14:00


14:00-14:30




14:30-15:00


15:00-16:45


16:45-17:00


17:10-17:30


17:30-17:40

17:40-17:45
































































































During the event, you will be asked to show that you can work effectively together within uncertain conditions and find a viable commercial solution to a challenging task. Enjoy the journey!

P&G CEO Challenge 2021.