EUROPEAN FINAL
CEO CHALLENGE
2021.
Local final
Dear P&G-ers of Europe,

We are very excited to welcome you to the P&G CEO Challenge 2021 Local Final! For the first time in the history of the P&G CEO Challenge, all European clusters will start simultaneously and yes, it will be the most ambitious final of all time. Despite everyone joining the event from hundreds of locations all across Europe, we continue producing a unique atmosphere of collaboration. We would like to thank you for supporting this innovative approach.

During the course of the Local Final, you will meet and interact with talented students from across Europe, who have excelled to reach this stage of the competition. Out of over 7,000 applications, the best 240 students have made it to this event. They will present their solutions to our business challenge and answer our jury’s questions. Only one team from each cluster will go further. We hope you will have an enjoyable and worthwhile experience along with them.

Welcome to the Local CEO Challenge final!
IMPORTANT INFORMATION
Dear colleagues, you have already received a link for MS Teams to join the CEO Challenge Final. Please join all the activities on time if you are participating in them. Also here is a small checklist to be sure that all your technical aspects are set correctly.

If you have any questions or problems please contact our organizers team via WhatsApp.

Anastasia: +7 (917) 586 62 75
Stanislav: +7 (917) 953 82 72

Also here is a small checklist to be sure that all your technical aspects are set correctly.
You have checked your Internet connection
Your headphones and webcam are available and working
You have installed the P&G background in MS Teams
You can share your screen in MS Teams
CHECKLIST
You have updated MS Teams app
P&G CEO CHALLENGE 2021
IN FIGURES
7024
total applications
show me
1291
case solutions
8
clusters
36
countries
240
finalists
TIMING
You will find the list of activities that you will be able to take part in or facilitate: networking, master-classes, unifying activity and many others.

Please note that times are in the CET time zone (GMT+1)
DAY 1
DAY 2
9:45 – 10:00 — Time for everyone to join

10:00 – 10:55 — Opening Session

10:55 – 11:00 — Moving from Main stage to the Cluster stages

11:00 – 11:40 — Cluster intro + Intro of the team + Coaches intro

11:40 – 11:55 — Networking in clusters

11:55 – 12:25 — Break

12:25 – 13:25 — Master-classes from P&G Experts on master-classes stage

13:25 – 13:35 — Break

13:25 – 14:35 — Master-class from P&G Experts on the Main Stage

14:35 – 14:50 — Break

14:50 – 15:20 — Meet participants from other clusters

15:20 – 16:20 — Surprise activity for participants
09:00 – 09:30 — Opening Session and Case Study Guidelines

09:30 – 12:30 — Hands on the Case Study

12:30 – 13:00 — Break

13:00 – 14:00 — Case study process continued

14:00 – 16:00 — Team presentations — ready to impress?

16:00 – 16:30 — Break / Jury: Summing up the competition results

16:30 – 16:40 — Jury farewell speech

16:40 – 17:00 — Individual feedback to the teams by Coaches

17:00 – 17:10 — Time to gather feedback from participants

17:10 – 17:30 — Announcement of the results and Closing session

17:30 – 18:10 — Let’s have a final chat! Extra: Speed-dating for those participants who want to stay more

The Local Final of the P&G CEO Challenge 2021 is the first competition to be held simultaneously in all regions. The best students from all over Europe will solve a case connected with Oral-B. During the event, participants will be asked to show that they can work effectively together within uncertain conditions and find a viable commercial solution to a challenging task. Enjoy the journey!

P&G CEO Challenge 2021